Digital Thoughts

Digital Thoughts

The AI ROI Reality Check: Why 95% of Companies Are Getting It Wrong

(And What The Data Actually Shows)

Pawel Jozefiak's avatar
Pawel Jozefiak
Sep 05, 2025
∙ Paid

Hey digital adventurers! Okay, so remember how I mentioned hearing scattered reports about AI not actually boosting company revenues? Well, I went down the rabbit hole and the data is absolutely WILD. Like, not just "oh that's interesting" wild, but "holy crap, we need to talk about this immediately" wild.

After diving deep into reports from McKinsey, MI…

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